In preparation for his sophomore album, J.Cole kicks off a new Born Sinner web-series.

There will be a new episode each week leading up to the release of Born Sinner on June 25th.

Part 1 of J. Cole’s Bornsinner.com series; a conceptual digital platform created by the Dreamville collective. The first installment documents the day J.Cole retired his mother Kay Cole from her job at the United States Postal Service.

Watch part 1 of J.Cole’s Born Sinner web-series below: