Bad Boy Records CEO, Sean “Diddy” Combs has announced REVOLT, which is his new cable TV network.

REVOLT is a revolution in music on television, a place where artists and their viewers come together and engage with technology and social media. It’s a channel where new artists can share their work in the way it was meant to be: raw, uncut, and uncensored. REVOLT was selected by Comcast to be the first music network to truly leverage the power of social media, fueling the live music dialogue and influencing the music culture for the video-centric generation.

View the clip of Diddy making the announcement of REVOLT below: